Yayin da kasuwa ke ci gaba da girma a cikin shekarar da ta gabata, yawancin kamfanonin crypto sun kashe daruruwan miliyoyin daloli akan tallace-tallace, irin su tallace-tallace na Super Bowl, sunan filin wasa, amincewar shahararrun mutane, da sauransu.To sai dai kuma a lokacin da babban kasuwar kasuwar ya kara tabarbare kuma kamfanoni suka kori ma'aikata don kawai su tsira daga kasuwar beraye, wadannan kamfanonin da suka kashe makudan kudade wajen talla a baya su ma sun rage yawan kudaden da suke kashewa a kasuwanni.
Kasuwancin kasuwancin Crypto ya ragu sosai
A cewar Wall Street Journal, tun lokacin da Bitcoin ya kai dala 68,991 a watan Nuwambar bara, tallace-tallacen da manyan kamfanonin crypto ke kashewa a kan dandamali na dijital kamar YouTube da Facebook ya ragu, ya faɗi kusan kashi 90 daga kololuwar.Kuma a cikin mummunar kasuwa, tare da rashin manyan abubuwan da suka faru kamar Super Bowl ko na Olympics na lokacin sanyi a kwanan nan, kudaden tallace-tallace na TV ya ragu sosai.
“Gaba ɗaya, matakin amincewar tattalin arziki ya yi ƙasa kaɗan a yanzu.Bugu da ƙari, lokacin da farashin bitcoin ya yi ƙasa, ana iya samun raguwa a cikin aikace-aikace da sababbin abokan ciniki, "in ji Dennis Yeh, wani manazarci a kamfanin bincike na kasuwa Sensor Tower.
A cewar rahoton, waɗannan su ne canje-canje a cikin tallace-tallace na dijital da TV na kamfanonin crypto daban-daban a wannan lokacin:
1. Abubuwan kashewa Crypto.com sun ragu daga dala miliyan 15 a watan Nuwamba 2021 da dala miliyan 40 a watan Janairu zuwa dala miliyan 2.1 a watan Mayu, raguwar kusan kashi 95%.
2. Kudin Gemini ya ragu daga dala miliyan 3.8 a watan Nuwamba zuwa dala 478,000 a watan Mayu, raguwar kusan kashi 87%.
3. kashe kudi na Coinbase ya fadi daga dala miliyan 31 a watan Fabrairu zuwa dala miliyan 2.7 a watan Mayu, raguwar kusan kashi 91%.
4. Kuɗin eToro kusan iri ɗaya ne, yana faɗuwa kusan dala miliyan 1.
Koyaya, ba duk kamfanoni ba ne suka rage kashe kuɗin talla.Kudin tallan da FTX ya kashe a watan Nuwamban bara ya kai dala miliyan 3, kuma a watan Mayun bana, ya karu da kusan kashi 73% zuwa dala miliyan 5.2.A ranar 1 ga Yuni, ta sanar da daukar hayar dan wasan NBA Lakers Shaquille.O'Neal yana aiki a matsayin jakadan alama.
Masana'antu sun shiga sanyi sanyi
Baya ga raguwar raguwar, masu gudanarwa sun kuma mai da hankali sosai ga kasuwar crypto saboda rikice-rikicen masana'antu na baya-bayan nan, kuma kasuwar hada-hadar hannayen jari ta Amurka ta gargadi masu saka hannun jari a watan Yuni na kamfanonin da suka dogara da amincewar shahararrun mutane.
Taylor Grimes, shugaban ci gaban kasuwanci a hukumar talla ta Amurka Martin Agency, ya kuma ce ya sami buƙatu fiye da dozin don shawarwari daga samfuran crypto a cikin 2021 da farkon 2022, amma waɗannan buƙatun ba su da ƙarfi kamar yadda suke a da. kwanan nan.
“Har ’yan watanni da suka gabata, sabon yanki ne mai mahimmanci kuma yanki ne mai kirkira.Koyaya, a cikin 'yan makonnin nan, buƙatun sun bushe sosai, "in ji Taylor Grimes.
A kowane hali, haɓaka yana da nasa sake zagayowar, kuma lokacin da ake rage kashe kuɗi a lokacin kasuwa na bear, kamfanoni suna da ƙarin lokaci don mai da hankali kan gini da haɓakawa.Michael Sonnenshein, babban jami'in gudanarwa na kamfanin sarrafa kadarorin dijital Grayscale, ya ce lokaci ya yi da masana'antar za ta juya zuwa ilmantar da masu amfani da fa'ida da kasadar da ke tattare da azuzuwan kadari.
Hakanan akwai kamfanoni da yawa waɗanda suka zaɓi saka hannun jari a cikininjin ma'adinaikasuwanci, kuma farashin kuɗi da haɗarin da ake samu ta hanyar hakar ma'adinai suna da ƙasa kaɗan.
Lokacin aikawa: Agusta-17-2022